Creating Graphics to Enhance your Visual Marketing Strategy
Images make blog posts more visually appealing and engaging. You can also create images to promote your brand or product on social media.
In this article, we'll show you how to create awesome images for your blog, website, and even social media yourself - in minutes - with tools like Canva's Graph Maker.
But first, let's talk about why bloggers, in particular, need to create visual content.
How do I build a visual marketing strategy?
Visual Marketing is incredibly valuable for brands because people process visual information 60,000 times faster than written content.
Designing images for all the different platforms makes it much easier to attract your target audience's attention, especially for social media - like Instagram stories, Facebook posts, and even through video content on YouTube and TikTok!
That's why brands in every industry - from the food and fashion industries to professional services like law and finance - use photos, videos, infographics, and memes to boost brand awareness in their social media marketing campaigns.
Now it's even easier to create stunning graphs, charts and more, for your marketing too! >>> Get Designing Today with a Canva Free Trial
Visual content is great news for bloggers!
Even if you're not a designer, using stunning visuals to promote your blog can help you grow traffic.
Remember: visual content is "stickier" than other types of content, so people will spend more time viewing it and sharing it on social media.
How can you create visuals and graphics that will engage on every platform?
Canva has some great ideas and resources to help you do just that! If you don't have great design skills, you can take advantage of the plethora of professionally designed templates Canva has available.
Create social media graphics that stand out from the crowd
There are several design tools available that you can use to make stunning graphics for your blog posts, but my personal choices are Canva, Photovibrance and Glorify. Today we are going to take a look at Canva as they have announced 2 new features: Teams and Canva Graph Maker.
Canva, which has an easy-to-use drag and drop design system and premade layouts for social media and blogs. Plu