top of page

You're going to want this!
Get interesting and helpful content that is sure to improve your conversions, directly to your inbox. Don't miss out!

Thanks for submitting!

Jasper Answers: How to Use Bullet Points to Write E-Commerce Product Descriptions

You have an e-commerce product description that you want to turn into bullet points. How can Jasper (aka Jarvis) help?

Jarvis Answers: How to Use Bullet Points to Write E-Commerce Product Descriptions

This is an opportunity to turn features into benefits and use persuasive language to increase conversions with a bullet point list.

Think of this like an elevator pitch - it has to be persuasive enough in 30 seconds or less.

That means focusing on the customer and what they want, not your product.

You can use bullet points to list features, but you will need to focus on how your product meets a real need for your customers.

Bullet points are a powerful tool in copywriting, particularly when it comes to e-commerce product descriptions. They allow you to break up your text into easily digestible pieces of information, making it more visually appealing and scannable for potential customers. Here are some tips on how to use bullet points effectively in your e-commerce descriptions:

  • Keep it concise: One of the main advantages of using bullet points is that they allow you to convey information in a clear and concise manner. Make sure each bullet point is short and to the point, focusing on the most important details about your product.

  • Use them for key features: Bullet point lists are particularly effective for highlighting the key features of your product. This might include things like its size, weight, materials, or any unique features that set it apart from the competition.

  • Organize information logically: When using bullet points in copywrting, it's important to organize the information in a logical way. This might mean grouping similar features together, or arranging the points in order of importance.

  • Avoid using too many: While bullet points can be an effective way to break up text, you don't want to overdo it. Too many bullet points can make your product description look cluttered and overwhelming, so try to limit yourself to no more than 5-7 points.

  • Use them on Instagram: Bullet points aren't just for product descriptions on your e-commerce website. You can also use them on Instagram to highlight the key features of your product in a visually appealing way. Consider using emojis or icons to make your Instagram bullet points stand out even more.

By following these tips, you can use bullet points to create engaging and effective product descriptions that will help you drive sales and grow your e-commerce business. So, whether you're creating a bullet point list for your website or Instagram, make sure to keep it concise, organized, and visually appealing.

It's important that you convince the reader to buy!

Let me show you how to write compelling bullet points for your e-commerce product descriptions in an instant, with the bullet point generator in Jasper (aka Jarvis)

Introducing the Persuasive Bullet Points Template (Jasper account required)

Check out the Facebook post I wrote for Teachable from this demo copy!

What are Jasper Templates?

Available on all Jasper Plans (Starter, Pro & Boss Mode), these 60+ pre-built templates help you create high-converting short-form copy.

Jasper templates, like the bullet point generator, are a quick and easy way to get the content you need for your exact business needs - let Jasper do the heavy lifting!

Do you have a Jasper question? Reach out to or let me know in the comments below. I answer Jasper Questions every day in my Facebook Group Not hooked up with Jasper yet? Grab a FREE TRIAL today!


bottom of page